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Customer Journey Canvas

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API Product Strategy

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Steps

Customer Discovers Need

Persona: Define the customer persona.
Customer Discovers Need: Identify triggers for the journey.
Customer's Need is Resolved: Describe the journey's end.
Journey Steps: Map journey steps with inputs/outputs.
Pains: Identify customer pains.
Gains: Summarize customer gains.
Inputs & Outputs: Define necessary inputs and resulting outputs.
Interaction/Processing Rules: Define API interactions for each step.

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Tips

Iterate with team input to refine steps.
Use outputs from this canvas to inform other canvases like the API Value Proposition Canvas.

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Collaborate

Engages teams to align on customer challenges and how APIs address them.

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Quality

Ensures APIs enhance customer experiences and meet user needs.

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Speed

Streamlined journeys reduce delays and improve time-to-solution.

Back to related APIOps Cycles phase:

API Product Strategy